The healthcare industry is going through unprecedented change, due in large part to political and regulatory issues. Consolidation is on the rise, and there are fewer blockbuster drugs. In the U.S., significant changes are in store from the new Administration, including a new FDA and healthcare reform that pharmaceutical companies must navigate. In Europe, economic pressures are leading to major health access and resource concerns, at a time when the European patient is becoming more empowered about his or her care and the general population is aging. There is also a deep need to create and maintain better reputations in the industry, and also to leverage non-traditional tools and channels to improve health communications.
Many healthcare brands want to change the tried and true, but they lack the answers they need on how to push "innovation with regulation" for success. The time is now to transform the industry to meet today's toughest business challenges.
MSLGROUP Healthcare's new approach, Breaking the Code, allows MSLGROUP to bring innovation to communications by leveraging proprietary healthcare consulting tools and a new stable of senior advisors in healthcare and other key areas including advocacy, government affairs, corporate health, cause marketing, social media, mobile communications and marketing and research/insights. Together, this approach, tools and team help unlock the answers to today's toughest healthcare challenges, ultimately delivering transformational ideas and business solutions to clients.
MSLGROUP Global Healthcare is ranked among the world's top healthcare communications practices. We have a team of more than 250 professionals around the world who each offer an important element of expertise to help our valued clients. We pair our best teams and brightest minds to work with clients to tackle intractable problems, build pre-emptive solutions and peer around the corner to bring an insightful and useful interpretation of what is coming next. We work with a wide range of global clients including sanofi-aventis, Lilly, Roche, BD, Bayer Healthcare, Philips, Biogen Idec, Allergan, and Philips Healthcare, as well as local market hospital systems and healthcare associations.
We believe our people, their experiences, expertise and relationships set us apart from other global PR agencies. We offer clients the insightful guidance of former CEOs of international healthcare advocacy groups; on-line experts to help navigate the healthcare Internet maze; research experts with years of experience reporting consumer health trends for research leaders like Yankelovich and GfK Roper; former journalists from around the world, and many more industry leaders.
If you would like more information about hiring our global healthcare team, e-mail firstname.lastname@example.org.
If you would like more information about joining our global healthcare team, e-mail email@example.com.