MassMEDIC Event Showcases 20 Up-and-Coming Medtech Innovators

    MassMEDIC Event Showcases 20 Up-and-Coming Medtech Innovators

    By Davida Dinerman, MSL Boston On October 27, MSL Boston participated in the annual MassMEDIC Medtech Showcase at the Westin Waltham as an MC and sponsor. Given Boston’s legacy as ...

    Collegiality & Cooperation - Former MSL CEO Receives Gold Anvil

    Collegiality & Cooperation - Former MSL CEO Receives Gold Anvil

    “Collegiality & Cooperation” Speech of Louis Capozzi Receiving Gold Anvil from the PRSA   October 8, 2017 Thank you, Jane, thank you Karla Voth for putting on another amaz ...

    Riding the Next Wave of Digital Media

    Riding the Next Wave of Digital Media

    By Joey Silver, Account Executive, MSL What is the importance of creating personalized experiences for consumers? For brands the answer is value – creating more value in the brand/ ...

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      MassMEDIC Event Showcases 20 Up-and-Coming Medtech Innovators

      By Davida Dinerman, MSL Boston On October 27, MSL Boston participated in the annual MassMEDIC Medtech Showcase at the Westin Waltham as an MC and sponsor. Given Boston’s legacy as a global innovation leader in health technologies and life sciences, it was no surprise the event attracted more than 300 attendees and 20 startups. The event offered an excellent opportunity for members of the region’s med device

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      Collegiality & Cooperation - Former MSL CEO Receives Gold Anvil

      “Collegiality & Cooperation” Speech of Louis Capozzi Receiving Gold Anvil from the PRSA   October 8, 2017 Thank you, Jane, thank you Karla Voth for putting on another amazing show, and thanks to the PRSA for this amazing honor. I stood on this stage twenty years ago to present this award to Hal Warner, a former Chair of PRSA and my colleague and friend.  I never imagined in my wildest dreams that o

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      Riding the Next Wave of Digital Media

      By Joey Silver, Account Executive, MSL What is the importance of creating personalized experiences for consumers? For brands the answer is value – creating more value in the brand/consumer relationship. And, when the consumer feels valued, all parties win. According to Bob Lord, Chief Digital Officer of IBM, at dmexco (Digital Marketing Exposition and Conference) in Cologne, Germany, brands must put the con

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