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    New Publication Looks At The Future Of Reputation Management

    Paris, 17 April 2014:  MSLGROUP, Publicis Groupe's strategic communications and engagement company, today launched its latest publication, with clear counsel for senior global exec ...

    Qorvis MSLGroup brings on Raytheon’s Strubhar as SVP

    Laura Nichols | April 14, 2014 Qorvis MSLGroup has named Keith Strubhar as SVP. WASHINGTON: Qorvis MSLGroup has named Keith Strubhar as SVP. He is the former director of communicat ...

    Keith Strubhar Joins Qorvis MSLGROUP

    Washington, April 14, 2014 -- Qorvis MSLGROUP announced today that Keith Strubhar, formerly Director of Communications at Raytheon Intelligence, Information and Services, has joine ...

    Tic Tac gives Millennials the chance to design their own packs

    By Lindsay Stein | April 7, 2014 Ferrero USA's Tic Tac brand is kicking off an initiative to engage Millennials by allowing them to create their own virtual Tic Tac packs online an ...

    South by Southwest (SXSW) Recap

    By Matt Dickman, SVP, Global Social and Digital, MSLGROUP in North America I have a somewhat different view of SXSW than many of my colleagues and peers in the industry, having att ...

    Millennials Will Require More Brand Interaction Opportunities vs. Traditional Advertising

    By Allan Dib, SVP, Planning & Analytics, MSLGROUP in North America MILLENNIALS (GENERATION Y) BORN 1977 –1994 Millennials represent the consumer market of the future.  Success ...

    Five Tips to Nail Intern Challenge Day

    By Kelly Harbaugh, MSLGROUP Chicago Corporate Intern   MSLGROUP’s Summer Insiders Challenge is an exciting and intimidating whirlwind of a day. I should know— I’ve been through it ...

      New Publication Looks At The Future Of Reputation Management

      Paris, 17 April 2014:  MSLGROUP, Publicis Groupe's strategic communications and engagement company, today launched its latest publication, with clear counsel for senior global executives among whom corporate reputation is considered the most important strategic risk for big business today*. 'The Future of Reputation' is a collection of 14 articles, authored by the network's reputation management experts in

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      Qorvis MSLGroup brings on Raytheon’s Strubhar as SVP

      Laura Nichols | April 14, 2014 Qorvis MSLGroup has named Keith Strubhar as SVP. WASHINGTON: Qorvis MSLGroup has named Keith Strubhar as SVP. He is the former director of communications for Raytheon Intelligence, Information, and Services. In the newly created role, Strubhar will report to Michael Petruzzello, president of Qorvis and North America director of public affairs at MSLGroup. Strubhar began workin

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      Keith Strubhar Joins Qorvis MSLGROUP

      Washington, April 14, 2014 -- Qorvis MSLGROUP announced today that Keith Strubhar, formerly Director of Communications at Raytheon Intelligence, Information and Services, has joined its team. Strubhar has more than twenty years of experience in public affairs and communications working with agencies and in-house in the private and non-profit sectors. While at Raytheon, Strubhar was responsible for organizat

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      Tic Tac gives Millennials the chance to design their own packs

      By Lindsay Stein | April 7, 2014 Ferrero USA's Tic Tac brand is kicking off an initiative to engage Millennials by allowing them to create their own virtual Tic Tac packs online and in person. SOMERSET, NJ: Ferrero USA's Tic Tac brand is kicking off an initiative to engage Millennials by allowing them to create their own virtual Tic Tac packs online and in person. The brand has launched a microsite, TicTacM

      Read more »

      South by Southwest (SXSW) Recap

      By Matt Dickman, SVP, Global Social and Digital, MSLGROUP in North America I have a somewhat different view of SXSW than many of my colleagues and peers in the industry, having attended the event in the years pre-Twitter. If you’re not familiar with SXSW, it started in 1994 in Austin, Texas as a music festival, adding a film and interactive festival along the way. Attendance for the interactive festival top

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      Millennials Will Require More Brand Interaction Opportunities vs. Traditional Advertising

      By Allan Dib, SVP, Planning & Analytics, MSLGROUP in North America MILLENNIALS (GENERATION Y) BORN 1977 –1994 Millennials represent the consumer market of the future.  Success in marketing to Millennials is critical to companies across all product and service categories. They will become more important as they reach their peak buying power within the next ten years. Millennials are the most racially div

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      Five Tips to Nail Intern Challenge Day

      By Kelly Harbaugh, MSLGROUP Chicago Corporate Intern   MSLGROUP’s Summer Insiders Challenge is an exciting and intimidating whirlwind of a day. I should know— I’ve been through it myself! Here are a few tips to help you stand out and master the interview. 1. Be prepared. It’s completely fine if you’re brand new to public relations, but you should come in knowing the basics. Hopefully you’ve already studied

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